By mobile are you ready? I don’t mean, do you have a cell phone because most people do!
By mobile I am talking about your website and your social media presence, does your website work on a mobile device, can people easily see your content on a cell phone or tablet? Phones and tablets are different sizes and therefore you need a website that can scale to show your content easily on any size of device from desktop to cell phone.
I’ll come back to the website in a minute but check out below some statistics on social media and Web.
Social Media Today on Mobile is not something that is coming it is here right now. 78% of Facebook user access Facebook and 60% of Twitter users access Twitter through their cell phone. Page views on LinkedIn are up 250% in 2013 and 40% of YouTube views in the US are on mobile devices.
Websites on Mobile
80% of users plan to conduct some form of commerce through a mobile device in the next 12 months. Of those, 57% of users say they would not recommend a business with a poorly designed mobile site. Not having an optimized website is like closing your store down 1 day a week.
Is Your Digital Presence Mobile?
So back to the Website presence, firstly does your website work on a phone or a tablet? Some sites have a mobile version and some are what is called responsive web sites.
So what is a responsive web site? A responsive web site design is an approach aimed at crafting sites to provide an optimal viewing experience—easy reading and navigation with a minimum of resizing, panning, and scrolling across a wide range of devices. The great thing is that you don’t have to worry about doing anything special to make your website work on a cellphone or a desktop!
If you use WordPress you can go buy a responsive theme, which is a theme that will auto size based on the platform it is being viewed on. This Blog is built on a Studio Press Theme, and there are 100’s of themes to choose from. You can install these yourself or get a professional to build it for you. This will give you a Webiste that will be responsive and work on mobile devices as well as desktops.
If you want advice on web site development contact me and I can connect you with some professionals who can put together your Website and Blog for you that will work on Mobile.